We pitched-in some promo scripts and social ideas for the launch of Bill Nye Saves the World on Netflix.

Somewhere out there is footage of Bill Nye making fun of my science knowledge. It's a dream come true.

 

They wanted something to engage with their audience, so we gave them a list of reaction gif ideas they could use to interact with the fans on social media. 

Netflix ran with the idea, using the gifs to promote the show and interact with their followers.

All ideas produced by Netflix
Production/tweets/content: Netflix 
Concepting/Scriptwriting: Andrew Singleton, Conn Newton, Netflix
CD: Conn Newton, Dustin Johnson
With MullenLowe Mediahub